The Nonprofit Social Network Benchmark Report, released in March 2010, surveyed 1,173 nonprofit professionals about their organization’s use of online social networks. Facebook was used by more nonprofits than any other commercial social network with 86% of nonprofits indicating they have a presence there. The Report also found that international groups were nearly unanimous concerning Facebook with 97% of these organizations indicating that they have a presence. But when governments block access to Facebook and other social networks, how are nonprofits affected?
The Bangladesh government temporary blocked all access to Facebook this weekend. In Bangladesh, more than 8,750,000 people use Facebook. The government did not make an official statement as to why but there are speculations that it was hosting some anti-religious and pornographic links by users. Last year, the government blocked access to the popular video sharing website, YouTube.
Nonprofits use Facebook to share information, connect their supporters and volunteers, and fundraise for their cause. With more than 400 million active users, Facebook is an inexpensive marketing tool to reach new audiences for nonprofits.
I wonder how Bangladesh’s blocking of Facebook and YouTube will affect nonprofit groups working in or fundraising for Bangladesh. What do our readers think?
Photo courtesy of xtof, Flickr, Creative Commons